Like with all of my hyperfixations, I dove into keto whole hog, and Adam’s complete willingness to try it with me has made the transition so much easier, although he got over the sugar cravings faster than I did, and lost 30 pounds in the first week. Getting rid of carbs is no small feat, and the price gouging is infuriating. I know this isn’t a new thing, but it is new to me, and extreme inflation and sole financial responsibility just exacerbate the fact. Here, all-purpose white flour is $2.24 for a 5-pound bag. Everyone knows how versatile flour is. Almond flour, which is recommended for a lot of recipes, is $9.84 for a 2-pound bag. It doesn’t taste very good since it tastes overwhelmingly like almonds, at least in keto bread, so I found Carbquik (like Bisquick. Get it?), which is $12.38 for a 2-pound bag. The price difference between “real” cane sugar and sugar substitutes is just as bad, if not worse. All pantry essentials go the same way. Then, everyone wonders why the US is so obese. When you can buy 1 or 2 pounds of pasta for $1 or a 14-ounce can of “fake” pasta made from hearts of palm for $9.84, which item are you going to choose? For the record, hearts of palm is edible but not the greatest, and I much prefer zoodles (spiralized zucchini). Right now, zucchini is over $1 each, and spaghetti squash is $7+.
I bought Recipe Keeper a while back to transfer Mom’s handwritten recipes, church and work cookbooks into, and I absolutely love it, even though I think there should be a pink option. It has the neatest features, including one where you copy an online recipe’s site address and paste it into the app’s address bar and it imports all the information automatically in the correct sections and includes the address so you can revisit the site. It can also scan pictures of recipes in cookbooks and is just an awesome app, aside from not being pink. I think I had a point with this but I can’t remember what it was. Stick with me and it may come back.
Oh, yeah…While searching for recipes online, I started thinking how everyday food influencers (yeah? no?) are getting just as bad as large companies and social media influencers in terms of aesthetics. You don’t get a list of ingredients and directions like recipes of old. Now, there are pictures with more color than Gone with the Wind, pristine backdrops, Mason jars with ribbons, and more stage presence than Elton John.
My food pictures include the time I made 10 quarts of loaded baked potato soup and tipped it all over my new stove, and the other time I made ranch dressing and turned the mixer on without holding onto the bowl, spirographing dressing over half of the kitchen. The ranch was cleanupable, but my poor souped stove never fully recovered 😒. I shall demonstrate below because I just made some beef jerky today and took a picture.

Above is my freshly made beef jerky in a Rubbermaid bowl that has seen better days and seems to have some rough edges around the top, probably from being put in the microwave for too long and too many times. It’s sitting on my desk, which is still part wood color and part black because I got tired of painting it and moved on to the bathroom an embarrassing amount of weeks ago. To top it off, I took the picture in terrible lighting and it’s all grainy. The jerky, however, looks good and tastes great.
Then, there is this dude with the smooth-looking jerky, and they literally tied it all up in a neat little bow on a table that is one intended color. Extra points for knowing how to do that focus thing for the object closest to the lens while everything behind it is pleasantly blurred.
Of course, it’s not just food, but beverages, too! Most impressive are the smoothies with multiple pictures including fruit that never saw the inside of a Walmart. The gorgeous royal purple smoothie below is the expectation, with the reality (at least my reality) coming out more of a muddy eggplant, and a sink full of dirty measuring containers and mixing utensils.
To go one further, the madness extends past food and drink and into family member territory. Feast your eyes on the Angelina Jolie of cats below. Coby comes complete with permanent eyeliner (and noseliner!) and eyes so blue that one wouldn’t believe them to be real if they didn’t belong to a feline. His photos are exquisitely flawless with him always the focus, and deservedly so. Even the “candids” are shots you wouldn’t think twice about making into a calendar! I admit, I’m a little (lot) bit in love with Coby, but what cat lover wouldn’t be?
And then we have my very own Theodore Corduroy. I mean, what more can I say?

I mainly jest, but, honestly, who has the patience, skill, time, and money to churn out commercial-worthy pictures and videos of food during/after spending the time actually making the food and ensuring it’s Getty-ready? More importantly, why do these sites, pictures, and videos make me feel so inadequate?













